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Hill County CurrentHill County, TexasNews, alerts, events and links for Hill County, Texas
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Advertise with Hill County Current

Put your business in front of Hill County residents every day on the county's all-in-one front page, and every week in their inbox. Founding sponsors get first choice of placements.

The market

Population, 2020 Census35,874
Population estimate, July 1, 202539,503 (up 10.1% since 2020)
Households13,767 (2020–2024 estimate)
Median household income$64,591 (2020–2024, in 2024 dollars)
Hispanic or Latino24.9%
Age 65 and older22.1%
Households with broadband88.0% (2020–2024)
CommunitiesHillsboro (county seat), Whitney, Itasca, Hubbard, Blum, Abbott, Mount Calm, Covington, Malone, Carl's Corner, Penelope, Bynum, Mertens, Aquilla, and the Lake Whitney area

Source: U.S. Census Bureau QuickFacts, Hill County, Texas (V2025 estimates; ACS 2020–2024). Site readership figures will be published here once we have a month of measured traffic.

Ways to advertise

ProductWhat you getPrice
Founding sponsorTop banner on the front page and sidebar tile on every page, plus a thank-you in the weekly email. Limited number of spots.TBD – owner to set
Weekly email sponsorThe labeled sponsor slot in one weekly email.TBD – owner to set
Featured eventYour event highlighted at the top of the events block and calendar.TBD – owner to set
Business directory listingA listing with link, phone and short description in a local business directory (coming soon).TBD – owner to set
In-feed tileA labeled tile between the front-page headlines.TBD – owner to set

Our promise to readers and sponsors

  • Sponsors never influence coverage, and they never see stories before publication.
  • Every paid placement is labeled Sponsor.
  • Ads are images or text only: no pop-ups, no auto-playing video and no tracking scripts from ad networks.

Get started

Email advertise@hillcountycurrent.com or use our contact form. [Owner: add phone number.]